Alexa, play “Ratchet Happy Birthday” by Drake.
Today is our birthday! To celebrate, we’re sharing a highly requested twin Q&A (twins are fascinating, we agree), as well as our tips for running a successful family business. Let’s start with the Q&A:
What’s one thing that people don’t know about you?
Dwayna: I hate shopping for clothes because it takes me forever to find certain items that I like. I’d rather stay out of the stores and shop online. I will literally add things to my cart for days without making a decision to buy. I’m so thankful for the help of my husband, sisters and friends when it comes to adding new fashionable pieces to my wardrobe. They just tell me the price, or shoot me the link, and I buy it.
Donna: I on the other hand love fashion. I always have. I’m inspired by fashion icon Angela Simmons, because she is a fashionista, mom and business owner. She wears so many hats, which she has incorporated into one brand. She’s always been an inspiration of mine. I loved watching her on Run’s House, and now, I love watching her kill it as a mompreneur.
What’s one thing that you have in common and one thing that are opposites?
Dwayna: We’re both creative at heart. We both love adventure. I’m more serious and reserved, and I also think I’m more of a risk taker.
Donna: Yeah. I’m more of an extrovert and less of a risk taker. I think we’re both also very friendly. Dwayna is definitely more of an introvert though.
What’s your favorite thing to do when you are not working?
Dwayna: I love to create things, whether it’s a story or a playtime activity for my son. Oh, I also love to travel, and I love love love to organize things. Clutter makes me go crazy.
Donna: I love “me time” and indulging in self care. I also love spending hours on Pinterest.
What’s your favorite thing to eat or place to eat?
Dwayna: We both live at Starbucks! We love their coffee and pastries. I also personally love bomb seafood.
Donna: Yes to Starbucks. I also love a nice slice of NY-style pizza.
Do you have any cool twin connection stories?
Dwayna: We sometimes switch moods and personalities. Our mom pointed this out to us when we were kids, and to this day, we still notice that it happens sometimes.
Donna: Yes! I can also feel when Dwayna has a bad day without even talking to her and vice versa. Some days, it goes a step further, and I’ll end up having a bad day if she has one, and the same goes for her. Many times, we’ve noticed this happening before we even talk to each other and share what’s going on.
Running A Successful Family Business
My sister and I have been in business together for a while now, and the most common question we get is, “How do you work so well together as sisters?” Well, for one, we’ve mastered the art of separating our business duties from our sisterly bond. Mixing the two will 100% create trouble. For us, separating the business from the personal looks like verbally stating when the business hat is on, when the business hat is off, when the sister hat is on, and when the sister hat is off. By doing this, we switch our tones and focus accordingly and get on the same page at the same time.
Both of us are also very serious about TGND Consulting because it’s our dream, and it’s our primary source of income. We have no choice but to be serious and businesslike with each other. If you’re currently in business with your family, make sure that you are both on the same page in terms of understanding how important the business is for your legacy, your bank account or both.
Lastly, we both pull our weight, so that if one needs a push, the other is there to provide it. Both partners can’t lag at the same time. This is something we both understand 100%.
If you’re in business with your family, comment some of your do’s and don’ts below! We’d love to share them.
Led by Donna and Dwayna–twin sisters and mompreneurs–TGND stands for The Girls Next Door. At TGND Consulting LLC, the duo provides public relations, brand imaging and brand strategy to moms with lifestyle brands. Interested in taking your brand from good to magical? Book a FREE 30-minute PR Analysis. Want more tips and support?
Written by TGND Consulting, LLC in partnership with Sage Reeds